Friday, October 30, 2015

Why do you think color is so influential in our clothing choices? Do you agree that color "sells the product?"

Clothing and clothing colors have a influential aspect of them. Garments come in tons and tons of colors and some colors sell more than others. The amount of sales per color of garment depends on a lot of things: the store, the audience, the price, and more. People buy colors of clothing that they personally like, and there are some people who buy colors that they feel look good on them, despite if the like the color or not. Some people do both. Society has put the label of pink being strictly a girl's color. Pink garments sell a lot with women, however, there has been a rise of male buyers for pink clothing. Maybe it is because they like the color; maybe it is to break the society label; maybe it is to support a cause; maybe it is something else. Who knows, but other "girly" colors sell a lot for women and girls in the fashion industry. I agree with the statement "color sells the product" because although plain white t-shirts and denim-blue jeans are classics, the introduction and obsession with colors and crazy patters in modern-time fashion had created a popular interest in society. Therefore, colored garments have been selling more than a simple black or white shirt. Colors come in an extremely large variety. Every color on the color wheel comes in various tints and shades, and there are infinite color combinations to choose from. Creating a piece of clothing in a way that no one else has ever seen before allows those trend-setters out there to adopt the trend or fashion and turn it into a "thing" where other people (trend followers) copy them. Color plays a huge part in the fashion industry and casts an influence on many other things, not just fashion in the fashion world.



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